SendGrid’s Global Email Benchmark Report

SendGrid’s inaugural Global Email Benchmark Report, researched and written by our Big Data Team and our email deliverability experts, dives into the engagement metrics of email sent through SendGrid to help you improve your sending strategy and increase the effectiveness of your email program. The insights and data for this report came from 30 billion emails from about 100,000 different senders to over 1.5 billion different recipients.

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What's inside the report?

  • Benchmark email metrics for the top 25 industries that send email through SendGrid, including monthly send rate, open rate, and click-to-open rate.
  • The top 5 inbox providers and devices or platforms used by recipients in the countries SendGrid customers send to most often.
  • Advice from SendGrid experts on how senders in each industry could alter their email programs to improve engagement.

The SendGrid Difference

Proven Deliverability

We offer domain authentication, compliance and deliverability coaching, and proactive ISP outreach to ensure you achieve optimal inbox delivery.

Scale With Confidence

Whether you’re a startup or a large enterprise, we can handle your important emails. Our world-class platform delivers more than 50 billion emails per month.

Email Expertise

With SendGrid, you have an expert in your corner. Our Customer Success and Support Teams give you the information and guidance you need, when you need it.

Over 74,000 paying customers trust SendGrid to send more than 45 billion emails every month.