You’re creating a vast amount of data around the email that you send. The more you’re able to use that data, the better your sending can become in the future. In this webcast, we’ll follow a few recipes combining SendGrid’s webhooks for collecting and distributing email data with Orchestrate’s database-as-a-service. The result are some fully-baked concepts for gaining actionable insights from your email data.
Attendees can expect to learn:
- Step-by-step instructions for collecting event webhook data, including opens and clicks
- Ingredients for an engaging email campaign and how to find the right recipients within your data
- How a little dataset prep time can keep you from getting burned by data overwhelm