Email Marketing Automation — It's Easier Than You Think

When: Thursday, September 26th at 10am MT
Duration: 30 minutes (20 minutes of content & 10 minutes of Q&A)
Hosts: Molly Friederich and Veronica Hudson

Automation is a part of our everyday life. Roombas keep your floors clean, thermostats regulate the temperature, coffee makers brew on schedule, and your bills practically pay themselves. Despite automation’s pervasiveness, only an average 51% of companies currently use marketing automation. To help your business adopt email marketing automation, we’re going to tear down your barriers and show you how email automation is easier than you think.

Following the webinar, our email experts will be sticking around to answer all your email automation questions. Come ready to take your email program to the next level!

We respect your privacy. Learn more here.

Here’s a sneak peek of what you’ll take away:

  • How you can use email automation to build deeper connections with your recipients
  • What benefits you can expect from incorporating automation into your marketing program
  • How to build a simple automation workflow using SendGrid Automation

About our Hosts

Will Boyd Headshot.jpg

Veronica Hudson

Veronica Hudson is a Senior Product Manager at Twilio SendGrid with six years of experience in the MarTech space. She joined Twilio SendGrid in 2017 with a focus on building automation for the Marketing Campaigns product. In her free time, Veronica is an avid reader, trivia enthusiast, aspiring home chef and unabashed lover of reality TV.


Molly Friederich

Molly Friederich is a part of the Product Marketing Team at SendGrid. As a passionate customer advocate, her goal is to help understand and represent the user voice across everything SendGrid does.

The SendGrid Difference

Proven Deliverability

We offer domain authentication, compliance and deliverability coaching, and proactive ISP outreach to ensure you achieve optimal inbox delivery.

Scale With Confidence

Whether you’re a startup or a large enterprise, we can handle your important emails. Our world-class platform delivers more than 50 billion emails per month.

Email Expertise

With SendGrid, you have an expert in your corner. Our Customer Success and Support Teams give you the information and guidance you need, when you need it.

Over 82,000 paying customers trust SendGrid to send more than 50 billion emails every month.