SendGrid’s Global Email Benchmark Report

SendGrid’s inaugural Global Email Benchmark Report, researched and written by our Big Data Team and our email deliverability experts, dives into the engagement metrics of email sent through SendGrid to help you improve your sending strategy and increase the effectiveness of your email program. The insights and data for this report came from 30 billion emails from about 100,000 different senders to over 1.5 billion different recipients.

What's inside the report?

  • Benchmark email metrics for the top 25 industries that send email through SendGrid, including monthly send rate, open rate, and click-to-open rate.

  • The top 5 inbox providers and devices or platforms used by recipients in the countries SendGrid customers send to most often.

  • Advice from SendGrid experts on how senders in each industry could alter their email programs to improve engagement.

The SendGrid Difference

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Proven Deliverability

We invest in a team of deliverability experts to optimize inbox delivery on behalf of our customers.
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Scale with Confidence

Our world-class email platform delivers more than 20 billion emails per month.
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24/7 Global Support

Have questions? Our support team is available 24/7/365, and our self-support materials are always available.