Download: Top 10 Tips and Tricks to Stay Out of the Spam Folder

At SendGrid, we take email deliverability very seriously. With over 20% of legitimate email never reaching an inbox, we think you should too. If your customers depend on receiving emails for password changes, friend requests, or purchase confirmations, losing an email to the spam folder could result in revenue loss.

Our updated Top 10 Tips and Tricks to Stay Out of the Spam Folder guide provides the insight and actionable tips that will improve your sender reputation and position your email program as one worthy of the inbox. 


This guide includes tips and advice on the following: 

  • Why achieving perfect inbox rates is impossible.
  • The importance of authenticating your email. 
  • How to monitor your sender reputation and what to do if you see it slipping.
  • How to optimize content for both machines (Internet Service Providers) and your recipients. 
  • Spam myths – learn why following some former best practices may no longer be helping you stay out of the spam folder.

The SendGrid Difference

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Proven Deliverability

We invest in a team of deliverability experts to optimize inbox delivery on behalf of our customers.
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Scale with Confidence

Our world-class email platform sends more than 30 billion emails per month.
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24/7 Global Support

Have questions? Our support team is available 24/7/365, and our self-support materials are always available.