ABCs of ISPs

Duration: 45 Minutes

Hosts: Ryan Harris and Kristin Ferraro 


As email continues to evolve, it’s important to follow the best practices that will help your email reach the inbox. At SendGrid, we communicate with ISPs to help us stay on top of issues that affect our clients’ deliverability. In this webcast, you’ll learn how to get delivered at the major internet service providers (ISPs) like Gmail, Yahoo, and Hotmail. 

In this webcast, learn email deliverability...

  • Strategies - Monitoring your reputation and properly authenticating your email.
  • Tools - What do you even use to monitor your reputation? And specifically, what do you use to get back on track?
  • Tactics - We'll break down a few of the major ISPs and give tips on how to tailor your email program to their rules.
  • Results - Top tips to not only get you in the inbox, but also how to stay there!
  • And more!


Presenter Information

Ryan Harris

Ryan has spent the last 4 years with SendGrid and now is the Manager of Compliance. When Ryan is not busy saving the world from spam he can be found up in the mountains, on the dance floor, or doing backflips!

Kristin Ferraro

Kristin is the Sales Manager here at SendGrid and loves talk to people about the ins and outs of email and how to make the most of their email program specifically!