SendGrid - Webcasts

Webcast: The Best of Both Worlds

Duration: 1 hour
Host(s): Jim Franklin & Isaac Saldana

"SendGrid is a must have for every SaaS app. When contemplating whether to 'build or buy,' consider SendGrid."


Isaac Saldana got started in 2009 with the intention of making email easier for developers and soon found himself running a fast growing company. Faced with all the challenges of running a business, SendGrid’s founder decided to hire a CEO from the outside to run the company so he could continue to focus on the technical challenges of building a great product. Listen to Isaac Saldana and Jim Franklin of SendGrid talk about how they work together to bring together the best of the technical and business sides of the company.

Presenter Information

Jim Franklin
Jim Franklin is the CEO of SendGrid, Inc., a Foundry-backed infrastructure applications company. Prior to his tenure with SendGrid, Jim was the Vice President of Enterprise Performance Management and the General Manager of the Crystall Ball Global Business Unit of Oracle Corporation. The Crystal Ball Global Business Unit was formed in 2007 as a part of the acquisition of Hyperion Solutions. At Hyperion, Jim served as VP and General Manager. Jim had held the roles of Decisioneering’s CEO, CFO and VP of Sales prior to Decisioneering’s acquisition by Hyperion. Decisioneering was the maker of the Crystal Ball brand of software. Mr. Franklin was also the founder of and the CFO of Vericept Corporation. Jim serves on the board of aWhere, Inc., Denver Software Club and Querio. Jim has also been a mentor for Techstars and the Founder Institute.
Isaac Saldana
Isaac Saldana received a double major in Computer Science and Electrical Engineering from the University of California Riverside. In 2006 Isaac co-founded, a bidding site for services, where he took the role of CTO. In 2007, he co-founded, a site where events were generated by fans. In 2009, Isaac co-founded SendGrid, a cloud based email service helping companies increase their email deliverability. Isaac is the president of SendGrid where is he is responsible for product vision.